Meet Julieta Chiara, a sex and shibari coach on a mission to help people unlock deeper intimacy and spice up their relationships.

She offers a mix of online resources and personal guidance, all focused on empowering her clients to transform their love lives.

However, like many coaches, Julieta found herself constantly trading time for dollars. Client sessions were amazing, but building her business outside of them was a constant juggle. She knew there had to be a better way.

"I love working with people one-on-one, but I was also drowning in emails, booking calls... all that busy work that takes you away from your real passion," Julieta explains. "I knew that I needed something that would work for me, so I could focus on truly helping people."

SCOPE: Funnel Strategy | Funnel Copywriting | Funnel Design | Funnel Build | Funnel Optimization | Email Marketing | Mobile Optimization

Julieta wasn't a newbie when it came to online marketing. She had a website, social media, even a small email list.

But it all felt disconnected, and it definitely wasn't generating the consistent leads she wanted. That's when the lightbulb went off: funnels!

She knew funnels were the key to automating her business, to creating a system that captured and nurtured leads without needing her constant, hands-on attention.

But Julieta didn't just need any funnel – it had to align with her unique brand and the sensitive nature of her topic. She needed expert help. That's when she reached out to me at MUHEN.

Let's be real, the words 'funnel development' don't make most people's hearts sing. But we're a little different at MUHEN. We love diving deep into a client's world. So, we started with a super in-depth branding call with Julieta.

It was like a therapy session for her business – we uncovered her ideal client, the voice of her brand, and the little details that make her work truly special.

Next up: market research. Building an amazing funnel is about more than just pretty pages. We looked at what was already out there, what competitors were doing, and most importantly, where the gaps were that Julieta could fill.

With that strategy in place, the fun began – writing compelling copy, designing eye-catching layouts, and even creating a custom lead magnet that was the perfect free resource to introduce people to her work.

The biggest win? Julieta now has a system that works for her. Instead of being bogged down by admin and constant outreach, she gets to focus on transforming lives.

More clients, more income, and way more time for the work that truly lights her up. That's a win-win-win if we ever saw one!

Crunching the numbers is where the magic really shines. That free lead magnet? A whopping 78.3% conversion rate! Meaning, almost 8 out of 10 people who saw it were like, "Yes, please! I want more of this!" And guess what followed? Julieta's paid offer, "The Beginner's Guide to Giving and Receiving Intimate Feedback," saw a fantastic 13.5% of those new leads convert into clients.

We're geeks, so naturally, we also helped Julieta with all the tech stuff – email automation, setting up analytics, and fine-tuning everything for a smooth, seamless customer journey.

"Honestly, partnering with Ax has been a game-changer," Julieta shares. "Now, when I wake up, I see new leads and sales... it feels incredible to know my business is running even while I'm sleeping!"

Julieta Chiara Julieta Chiara Coaching