The L.A.C.E Project involved developing a clean website for an event agency, highlighting its projects with a modern and minimalist design. I incorporated a custom CMS on Framer to enable the agency to autonomously update its content.

Date : January 2024 | Product : Website | Role : UX/UI, development

The event agency aimed to enhance its market visibility and client engagement by establishing a strong digital presence.

The goal was to showcase its creative projects and build a reputation as an industry leader in Paris, thereby attracting new clients and fostering strategic partnerships.

The event agency was facing a complete absence of online presence, lacking both a website and social media profiles.

This situation significantly limited its ability to reach new clients and showcase its innovative projects as well as its creative potential.

I designed a minimalist and modern UX/UI that highlights the event visuals while minimizing unnecessary text.

I also developed a custom CMS on Framer, tailored specifically to the agency's needs, which allows the agency's content managers to update the site autonomously and intuitively.

The bespoke CMS enables site administrators to efficiently manage content, allowing them to add, modify, and remove projects via an intuitive user interface.

Each project is showcased with high-quality images and a brief description designed to engage viewers. A user-friendly sidebar provides swift and easy access to different projects, enhancing the overall user experience.

Since launching its first website, the agency has seen a significant increase in site traffic and autonomy in content management, saving time and enhancing responsiveness.

The intuitive design and strategic project display have improved visitor engagement and conversion rates, solidifying the agency’s reputation as an innovative industry leader.