LaserAI Hero Introduction Video

The first step was getting to know LaserAI inside and out. I explored their product, studied their positioning, and reviewed their latest work to understand what makes them stand out. This groundwork was critical to making sure the video would authentically represent who they are and what they do.

With a clear picture of LaserAI's brand and offering, I moved into Figma to design the visual assets. Each element was crafted to showcase the company's core capabilities and highlight their latest work, structured in a sequence that would flow naturally as a hero introduction on their website.

The static designs were then brought into Jitter for animation. The motion was paced to draw visitors in immediately, walking them through what LaserAI does and giving a taste of their recent projects, all within the first few seconds of landing on the site.