Developed and executed targeted digital marketing campaigns, social media growth strategies, and high-converting ad copy designed to maximize customer acquisition and ROAS.
Key Highlights & Execution:
Campaign Optimization: Analyzed audience engagement metrics to refine ad delivery and scaling strategies across social channels.
Copywriting & Creative Direction: Authored persuasive marketing hooks and coordinated visual assets to drive user action.
Data-Driven Growth: Tracked conversion funnels and key performance indicators (KPIs) to improve overall campaign ROI.
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Formulated performance-driven digital marketing campaigns and targeted social media ad strategies to boost brand reach and conversions.