Gigi Bags is a one-woman studio from Serbia making chunky, handmade crochet bags. She sold only through Instagram and needed a website that showcased her collection and made ordering simple.
The challenge: all orders happen through Instagram DMs, with no online shop or checkout. The website had to feel as personal as her handmade bags and guide customers smoothly to her Instagram.
My solution:
A soft, romantic look: script headings, blush pink tones and big product photos that match the brand’s handmade charm
A clear “How to order” flow: pick your bag, send a DM, and it’s on its way, so buying handmade feels easy and personal
A collection page with each bag’s name, details and colors
An “About” section introducing Gigi herself, because customers love knowing who made their bag
The result: after the client approved the design, the website was built with animations and launched live.
0 likes · 1 view · Nov 10, 2026
A live website for a handmade crochet bag brand. I designed the look, structure and ordering flow, and launched the site.
