Founded and built Bibé Self-Care
Isabella Taira
Founded and built Bibé Self-Care from zero —
a Brazilian skincare brand designed around
how people feel, not just what they buy.
Developed everything from the ground up:
brand name, visual identity, packaging design,
Shopify storefront, content strategy, campaign
direction, and community management.
Built a recognizable visual identity that
positioned Bibé as a premium Gen Z skincare
brand from day one — with no agency,
no team, just strategy and creative direction.
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Posted Jun 4, 2026
Founded and built Bibé Self-Care from zero — a Brazilian skincare brand designed around how people feel, not just what they buy. Developed everything from th...
