Lobo Bold promo video

Overview This video highlights the Lobo Bold blunt, showcasing its premium craftsmanship and rich flavors. Designed to capture the product’s bold personality, the video blends lifestyle and cinematic visuals to create an engaging and sophisticated brand story.

My Role I conceptualized, directed, filmed, and edited the project, taking it from initial idea to final delivery. I also organized the shoot, coordinated the cast, and managed on-location logistics, ensuring the video aligned perfectly with the brand’s vision.

Deliverables • Short-form lifestyle and product video optimized for social media • Cinematic visuals emphasizing the product and its elevated experience • Complete project management, including casting, direction, filming, and post-production

Results / Impact The video successfully captured Lobo Bold’s premium and bold personality, demonstrating my ability to create high-quality branded content from start to finish. This project showcases my skills in creative direction, visual storytelling, and end-to-end video production.