SplashDrone New Zealand sought a website redesign to better reflect their unique, waterproof drone products. The existing site lacked visual appeal and did not effectively showcase the product's capabilities. Key challenges included:
Creating a simple yet eye-catching design
Showcasing the drone's features through engaging visuals
Ensuring the website reflects the innovative nature of the product
The Solution
To meet these objectives, I delivered:
Visual Design: Developed a clean, appealing design that highlights the unique aspects of the SplashDrone 3+.
Aerial Photography: Conducted drone-based aerial photography to capture lifestyle images for the website and social media, using the SplashDrone itself.
User Experience: Ensured intuitive navigation and user-friendly layout to enhance visitor engagement.
Key Features
Custom Imagery: Utilized original aerial photographs to authentically represent the product in action.
Responsive Design: Ensured optimal performance across various devices.
Product Highlight Sections: Created dedicated areas to detail the drone's features and benefits.
Tools Used:
Adobe Photoshop
Adobe Illustrator
Adobe After Effects
Adobe InDesign
WordPress
The Outcome
The redesigned website successfully:
Enhanced Visual Appeal: Provided an engaging platform that effectively showcases the SplashDrone 3+.
Improved User Engagement: Offered a user-friendly experience, encouraging visitors to explore the product's features.
Authentic Representation: Leveraged original photography to present the product in real-world scenarios.
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Posted Aug 1, 2023
Redesigned WordPress site with custom visuals, drone-captured imagery, and intuitive navigation, showcasing SplashDrone 3+ and boosting user engagement.