LED - Outdoor Lighting Brand

Cion Media

Brand Designer
Graphic Designer
Packaging Designer
Adobe Photoshop
Affinity Designer

I'm proud to say this brand is sold NZ-wide.Over 100 retailers across New Zealand stock these products.

Challenge

The goal of this project was to create a new LED brand that would shine bright like a diamond (literally) in the world of LED products. With so many LED products available, from tiny fridge stickers to outdoor lantern behemoths, it was a tall order to create something that would stand out. But fear not; we like a challenge.

Goal

The challenge was to find a way to differentiate our LED brand from the rest of the pack. We didn't want to be just another bland LED brand that people forgot about as soon as they walked away from the store. But then, it hit us like a lightbulb moment (pun intended) - why not use the purpose of the LED products as the brand itself? And thus, LED was born.

Solution

With LED, you won't have to choose between a mosquito zapper or a lantern, you can have both! And with a diverse range of LED products, you'll be able to light up any situation - whether it's a camping trip, a power outage, or just a cozy night in. So, let the light shine in and choose LED for all your innovative LED product needs!
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