Dip, a UK-based sustainable cleaning brand, works with a network of content creators to educate customers about their eco-friendly products. Their existing Product Education Decks contained strong information but lacked visual cohesion, clarity and alignment with their updated brand identity.

The client needed a complete redesign that would feel premium, trustworthy and instantly recognizable across three product lines:

Each deck had to be visually consistent yet tailored to the specifics of each product.

Redesign all educational decks to match Dip’s refined brand look and feel.

Improve clarity, hierarchy and storytelling without changing factual content.

Create layouts that content creators could use easily and confidently.

Highlight product USPs, ingredients, safety information and sustainability benefits in a digestible, modern format.

Build templates that remain scalable for future products.

Refined the structure of each deck to create a clearer narrative flow: product overview, how it works, key ingredients, safety, sustainability, and Dip vs. conventional alternatives.

Applied Dip’s brand system across all slides: colour-coded decks per product, cleaner typography, improved spacing and stronger visual hierarchy.

Created updated layouts that highlight USPs and simplify complex information, ensuring content creators can deliver accurate, engaging product messaging.

Designed three individual but cohesive decks, each tailored to its product while maintaining a unified brand experience.

Delivered a polished set of three educational decks that are now part of Dip’s official creator toolkit.

Enhanced readability, brand consistency and storytelling, helping creators communicate the benefits of each product more effectively.

Produced a scalable visual system that Dip can reuse for future products or updated content.