Fliploo: Fashion E-commerce MVP Design

Mian

Mian Zain

From idea to investor-ready e-commerce MVP in just weeks
Case Study
The client came with an idea: they wanted to launch a fashion and lifestyle e-commerce platform but didn’t want to spend months and a huge budget before validating the concept. Their priority was speed — they needed an MVP to show investors and early users.
“Clean product grid with categories, prices, and quick add buttons''
“Clean product grid with categories, prices, and quick add buttons''
The challenge was clear:
The MVP needed to look professional, feel intuitive, and actually let users browse products, view details, and add items to a cart — but still be lightweight enough to build in weeks, not months.
“Product detail modal with multiple images, description, and add to cart''
“Product detail modal with multiple images, description, and add to cart''
My solution:
I designed Fliploo, a responsive MVP web app. It featured a sidebar navigation, product cards, detail modals with multiple images, and a cart panel with live totals. I kept the design clean and user-friendly, making sure it looked and felt like a modern shopping site.
"Shopping cart panel with product details, live totals, and checkout button''
"Shopping cart panel with product details, live totals, and checkout button''
The Result:
The MVP gave the client exactly what they needed — a functioning prototype they could demo to potential investors and show to a test group of users. Early feedback was extremely positive, and the client secured interest to move to the next phase of development.
"From browsing to buying — a simple, fast checkout experience"
"From browsing to buying — a simple, fast checkout experience"
Key Features
Product Catalog Product Detail Modals Shopping Cart with Live Totals Sidebar Navigation Wishlist & Favorites User Profile Section Responsive Design MVP-ready Backend
Business Outcomes
Delivered a functional MVP in weeks, not months Helped client validate the business model with test users Provided a professional prototype for investor presentations Created a scalable foundation for future full-stack development
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Posted Oct 7, 2025

Designed Fliploo, a responsive e-commerce MVP web app for a fashion and lifestyle platform.