Structum is a construction brand bringing engineering to every project. I created its full visual identity (naming - design) ensuring impact and connection.
Structum is a civil construction company founded by an engineer with a passion for people. Our mission is to bring the art of engineering to projects of all sizes, turning dreams into reality with precision and care.
Whether it's a small renovation or a large-scale development, we combine expertise, innovation, and a human-centered approach to deliver exceptional results.
Project details
I had the pleasure of shaping Structum’s entire visual identity from the ground up. From conceptualizing the name to designing a cohesive brand identity, I crafted every element to reflect the company’s mission—bringing the art of engineering to every project, big or small.
My work included:
🟠 Developing the brand name and overall concept
🟠 Creating the full visual identity, including logo, typography, and color palette
🟠 Designing branded materials like posters, mockups, and marketing assets
🟠 Crafting product designs, including custom T-shirts and merchandise
This project was all about blending structure with creativity, making sure Structum’s brand stands out while staying true to its purpose.