Scaled the revenue by 30% growth month over month in international brands for Google and Facebook channels.
Responsible for handling the delivery of the expected revenue, ROI and sales.
Managing Google Search, Display, Gmail, Shopping, & Remarketing Campaigns and ability to optimize the campaigns according to awareness, goals, conversions, and ROI.
Keywords Analysis, Keyword Research, Reporting and Analysis, and Account Audit.
Creating Strategies and media plans for Paid Campaign as per Client's Service level.
Managing Facebook Ads with various goals, Facebook Shopping ads Dynamic Ads, Remarketing campaigns, Lead Generation campaigns, Post Boost, Audience research & custom audience creation.
Managed Audience targeting, ad copy, creative, landing page and bidding strategies for various ad platforms.
Prepared the performance dashboard, goals and conversion tracking, revenue tracking, and other paid search initiatives on a weekly and Account Health Report Biweekly / Monthly basis.
Working on Insights/Suggestions based on the reporting and opportunities in the Google Ads Accounts & Facebook Accounts.
Coordinated with Sales Team & Account Managers to support clients for better result delivery.