Wonderful was a platform I designed to help multinational brands manage creative and eCommerce campaigns in one place. At the time, most teams were stuck juggling Airtable, Google Docs, and email threads to coordinate influencers, assets, and campaign feedback. Wonderful streamlined that workflow into a single tool.
IMPACT
• Reduced campaign setup and management time by automating manual steps.
• Gave teams a single source of truth for briefs, assets, and feedback.