FB & IG - Social Media Mgnt, Content Creation, Community Mgnt

Ashley Davis

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Content Creator

Translator

Social Media Manager

Asana

Canva

Facebook Business Manager

Final Cut Pro

Google Drive

A nonprofit committed to a 1-year project with to improve engagement, a sense of community with volunteers and donors, and to keep their audience well informed through social media.
*They've preferred to keep their name unknown.

The Problem 😵‍💫

This client felt dragged down by the constant demands of Social media, community management, and content creation.
They posted regularly and believed they were having great responses, but didn't have time to pay close attention to their audience and create that sense of authentic community.

Discovery Call 🤝

While they posted daily on Social, I noticed they were only hitting a small portion of their potential audience. This is due to SEVERAL factors.
They lacked strategy, a clear brand voice, an authentic community (and authentic content), and that strong engagement that would grow their channels how they wanted.

Clients goals 🤑

Growth 📈, Increase engagement 👍, create awareness 🧐, strong online community 🤝, and have aesthetic/cohesive branding and Social Media 😎.

The Deets 💯

Timeline: 1 year Budget: $40/hr 40hr/wk Deliverables:
Weekly, Quarterly, and Annual analytics on 2 FB and 2 IG channels
Community Management: Responding to all comments and messages, watching for any relevant content to us. Engaging with every share, repost, mention, etc.
Content Creation: finding that happy medium between trendy (reaching the audience) and keeping the brand voice intact.
Campaign Strategy: Pushing initiatives, keeping engaged followers itk, creative monetization strategy, and more.
Organic follower nurturing: With little money for Ad Spend, maintaining a steady growth in followers.

Results 🤩

While this project isn't finished yet, these are the results 8 months in compared to the previous year.
The growth in night & day and the client is FLOORED with the growth that they see.

Other Services provided🤓

Google Form Intergration 🧑‍🔬
Ideation Website storefront to promote social campaigns 🛍
Systems & processes for content organizing 🗂
Scriptwriting ✍️
Translation 🤟
Brand voice 🎤

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Posted Aug 8, 2022

1 year-long project to engage their community and keep them engaged after distance from Covid-19 pandemic

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Content Creator

Translator

Social Media Manager

Asana

Canva

Facebook Business Manager

Final Cut Pro

Google Drive

My Certifications ✅
My Certifications ✅
Video Transcription, Translation & Subtitles (EN / SP)
Video Transcription, Translation & Subtitles (EN / SP)
Social Media Management & Content Creation
Social Media Management & Content Creation
Social Posts & Strategy
Social Posts & Strategy