Madame Tussauds Dubai | Production & Social Media
Co Create Studios
Creative Director
Copywriter
Social Media Manager
Canva
Facebook
Instagram
The star-studded party of a lifetime and the ultimate fame experience."
At Madame Tussauds
Madame Tussauds is the ultimate fame experience. Located in tourist hot spot, Bluewaters, Tussauds Dubai is a wax museum and contains all figures of famous personalities. Guests can come take a tour, click pictures with the stars, try out fun activations and even have their very own parties!
Objective
Increase engagement and drive traffic to socials
Organize creative monthly campaigns
Increase ticket bookings and tourist walk-ins
Where We Come In...
Creative Direction
Production (Photography, Videography)
Post Production
Graphic Design
Social Media Management
Organizing Monthly Creative Campaigns
Copywriting
Influencer Collaboration
Performance Analysis
The main objective was to drive engagement to the page while staying aligned with brand guidelines. Madame Tussauds Instagram featured fun, upbeat content. The tone of voice was friendly, inviting and authentic. The visuals featured always included a human element and emotion in order to make a personal connection with the guests.
From 12K followers, the page organically reached 35.8K followers in a span of six months. There was an increase in UGC and happy guests tagging us in their social posts. We also noticed an increase in engagement on our monthly campaigns, customer messages and walk-ins.
Client Wins
"Sarah is doing a great job!"
Sanaz Kollsrud, General Manager, Madame Tussauds Dubai
"Wow, what a success. Thank you Sarah, you never disappoint"
Samantha, Marketing Manager, Madame Tussauds Dubai
