Value Prop designs for the Launch Screens of a fintech app

Scapia is a credit card product with travel rewards built for GenZ travel enthusiasts. Users can:

Earn coins on every spend that can be redeemed to save costs on flights and stays

Travel now, pay later on flights and stays to responsibly indulge their travel whims and aspirations

Building a compelling first-time user experience (UX copy and design) when the app is launched:

Clarifying the value proposition

Anchoring the product's features on user needs and emotions to drive sign ups