Energodim / Енергодім — Logo & Brand Identity

Енергодім («energy house» in Ukrainian) is a program of multi-storey building energy modernization. My task was to create a logo, a style guide for it, overall branding, and separate printed materials. Later, a concept for animation was also developed.

I received this project while working at McCann Kyiv. The client chose my concept among others, allowing me to continue the further development of the corporate identity.

I chose a vibrant neon blue-violet color as the primary color, which is associated with stability, efficiency, wise transformation and smart energy consumption. The other colors used are achromatic. The logo font is based on Gilroy font. For the corporate typeface, a simple geometric sans serif font Montserrat was chosen.

I also developed print materials and the main key visual. There were created layouts for billboard, citylight, leaflet, as well as other formats. The outcome of the project resulted in a logo book. Additionally, the website energodim.org was launched, and now you can see more details about the program's services there.