Flowshaala — Building India's Hula

Flowshaala — Building India's Hula Hoop Community

Flowshaala in 2025 — India's most active hula hoop and flow arts learning community. Built from zero to 9,000+ Instagram followers, organised India's first Hoop Jam Party- one and only and first of a kind IP built for the Hula Hoop community, and trained educators across the country & currently running Teacher Training Certifications with Flowshaala to launch structured training programs and integrate them into flow arts.

An exercise in authentic community building, grassroots content strategy and brand-building without a budget.

Tags: Community Building, Brand Building, Content, Wellness