Retro Bar App & Brading | @Marcilio Cabral Portfolio

Retro Bar Galerias was a multidisciplinary design project that gave me the chance to create and develop a brand and also to both design and develop a mobile app as well as a desktop web application.

The main goal of this app was to allow the bar’s customers to browse through the bar’s menu and find the perfect drink for them before they place the order. I was also involved in creating a QR code that is placed all around the bar to make the product selection that much easier.

Having the freedom to design a complete brand from the very beginning is indeed a perk.This allows me to have complete control over every aspect of the project and that way we can make sure that all the components fit the whole visual family, never straying from the main path.

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We started with the logo, we went for a vintage yet modern style, this fits the mood and look of the bar itself. We chose dark colors that also match the bar´s ambience, dark, low light yet classy.

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After nailing the logo and colors down, we moved on to some brand applications, such as merchandise, business cards and other stationery applications.

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Even though I designed this complete project, it is important to note that there was already a web application that was not 100% optimized for all types of screens and did not pass some accessibility tests.

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