Brand Identity + Assets + Web Design

Jasmine

Jasmine Sotiropoulos

/COUPLE & CO
/ROLE
BRANDING, PACKAGING & WEB DESIGN
/DELIVERABLES
PRIMARY LOGO / SUBMARK / WORDMARK / BRAND ELEMENTS / SOCIAL CONTENT / WEB DESIGN 
/OVERVIEW
Couple & Co is a curated travel brand redefining how modern couples explore the world... together, but never alone. Rooted in connection and spontaneity, it offers self-guided itineraries designed to spark shared moments with other couples, where conversation flows as easily as the local wine. More than a tour and less than a retreat, Couple & Co occupies a sweet spot of togetherness and freedom. Each experience blends thoughtful curation with casual ease daily plans, hidden gems, photo ops, and meal spots... allowing couples to meet, mingle, and move at their own pace. The brand identity reflects this balance: intimate yet adventurous, stylish but grounded. Its visual world evokes European summer scenes and windswept desert nights, with organic typography, warm neutrals, and editorial storytelling that feels both luxe and lived-in. Born from one couple’s search for deeper travel connection, Couple & Co is a love letter to slow moments, serendipitous friendships, and the kind of laughter that echoes across new landscapes. It invites couples not just to travel, but to belong.
Like this project

Posted Sep 25, 2025

Couple & Co: curated journeys where couples meet, mingle, and roam... self-guided itineraries that balance connection with freedom, stylish and lived-in.