Case Study: PLUXIFY – Showcasing My Framer Expertise

I designed this e-commerce landing page on Framer for a startup offering smart home products.

As a design consultant and Framer expert, I handled the entire design and development process, including:

User Research & Strategy – Understanding user needs and expectations.

UI/UX Design – Creating an intuitive and visually engaging experience.

A/B Testing & Optimization – Refining layouts and interactions through user feedback.

Framer Development – Implementing smooth animations, responsive components, and interactions.

To create an engaging and functional experience, I conducted:

Market Research – Analyzed modern web trends and UX best practices.

User Testing – Gathered feedback on navigation, readability, and visual impact.

Wireframing & Prototyping – Sketched and built layouts directly in Framer, allowing for real-time testing and iteration.

Component-Based Design – Created reusable, responsive components for a consistent look and feel.

Micro-Interactions & Animations – Leveraged Framer’s tools to add smooth transitions and engaging hover effects.

Developed and tested multiple versions of navigation, typography, and color schemes.

Used user insights to refine interaction flows and visual hierarchy.

Ensured the final design provided clarity, engagement, and ease of use.

Color Theme – Selected a modern, professional palette with subtle contrasts and vibrant highlights, ensuring a clean yet dynamic look.

Typography – Chose a bold yet readable sans-serif font to maintain a sleek, professional aesthetic.

Framer allowed me to: ✅ Build and test high-fidelity prototypes instantly ✅ Develop a fully responsive and animated site without coding constraints ✅ Showcase real-time interactions that enhance user engagement

PLUXIFY is more than just a website—it's a Framer-powered showcase of interactive design and smooth user experiences. This project highlights my ability to design, test, and develop in Framer, creating a polished, high-performing site that reflects both innovation and usability.