Ichigo - From Prototype Directly to the Market

Manuele Capacci

Interaction Designer
Product Designer
Product Strategist
FigJam
Figma

Ichigo | Safe and Secure Home School Communication

OVERVIEW

Ichigo aimed to connect expat families with Japanese nursery schools. As a lead product designer, I revolutionized the founder's journey from concept to market-ready product.

CHALLENGE

Validate the product, secure partnerships, and optimize resources within tight constraints.

PROCESS

• Built rapid prototypes, transitioning from wireframes to high-fidelity interactive models. • Refined designs through iterative testing with potential users, ensuring a user-centric approach. • Built advanced prototypes within two months, making them indistinguishable from real products. • Created a design system to ensure consistency and accelerate future development.

SOLUTION

• A fully interactive prototype mimicking real app behavior • A seamless bilingual interface • Integrated key features such as real-time translation
This strategy enabled the founder to showcase a working product, gather valuable feedback, and secure partnerships before full development.

RESULTS

• Transformed the concept into a product within two months. • Secured contracts with educational institutions before development. • Reduced development time and costs by approximately 50%. • Validated product-market fit at an early stage. • Surpassed client expectations.
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