Sonica | Marketing Management
Rishika Shetty
Sonica makes your HOME come ALIVE!! (no seriously)
Sonica is an AVSI brand and they provide automation and integration services for residential, and commercial spaces. They believe in making spaces smarter with automation.
One click away from comfort!
Project Duration: 3 months
Sonica support with account and content strategy setup. They have an existing clientele for their services and weren't looking at Instagram as a revenue-generating platform but rather more to have a social presence that can be linked to their website.
Project Details: Over 3 months my team and I set up their social platforms including Instagram, Facebook, and LinkedIn. Along with that we also set up their
Google search console, optimized their website content for SEO, and set up Sponsered Google ads for them!Content Curation, Marketing & SEO
229 clicks with 33 leads within 7 days of SEO and Google Sponsor.
Breaking down automation and integration with interactive content strategy.
They use their Instagram as an interactive guide for their outreach process of reaching out to various Interior designers, Architects, etc. The 3 main content pillars for their social media are;
Educational Content | Informative - Awareness | Build Credibility
A series of stories were created with basic FAQS for anyone new who was asked to check out their page.
Feeling burnt out with content curation?
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Posted Jul 12, 2023
Breaking down Automation and Integration into scroll-worthy content! At Sonica, they don't want clout on Instagram rather value for their niche audience.
