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HomeIO Case Study — Affiliate Marketing & UGC
Chloe Cook
Brand Strategist
Market Researcher
Product Marketer
Amazon Brand Analytics
Asana
Notion
Objectives
• Increase social media presence and engagement.
• Boost sales through affiliate marketing and user-generated content (UGC).
Methodology
• Sent 300+ free samples and 2,000 outreach messages to engage affiliates.
• Collaborated with professional UGC creators to produce branded content for social media and Amazon listings.
Outcomes
• Achieved a 150% increase in sales.
• Gained a 25% rise in social media followers.
• Generated over $2K in sales within the first 30 days.
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