Strategic Partnerships with Away

Jessica Park

Brand Strategist
Marketing Strategist
Product Strategist
During her tenure there, Jessica spearheaded strategic partnerships with collaborators that included Serena Williams, Rashida Jones, Sandy Liang, Pantone to reach new audiences and grow cultural relevance.
Serena Williams collaboration
Serena Williams collaboration
Rashida Jones collaboration, supporting growth into bags and accessories
Rashida Jones collaboration, supporting growth into bags and accessories
First designer collaboration with emerging fashion designers Sandy Liang, Tia Adeola, and Ji Won Choi
First designer collaboration with emerging fashion designers Sandy Liang, Tia Adeola, and Ji Won Choi
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