Often the biggest challenge with teaching children new skills is how to make the process of learning fun for them. Camp CodeBreak offers a solution in the form of an after-school program that combines the comradery of a camp environment with the empowerment of learning through making.

We set out to develop a brand and website that felt as engaging and fulfilling to kids as the projects and programs they’d be creating at Camp CodeBreak.

It was important for every point of contact to feel both tech-inspired and youthful. From the colour palette and typeface to the swag sported and earned by camp-goers, every element was designed with the brand’s young audience in mind.

With coding being the heart of what Camp CodeBreak is all about, we knew their website would need to reflect how playful and limitless the world of tech can be. Programming symbols are used throughout as eye-catching shapes to embed the theme of coding from end-to-end. An easy to digest site structure paints a picture of what campers and parents can expect from enrolling.