Kali Uchis- Fundación Vida Design

How it Began ✨

One of my most proud accomplishments as a designer is having the ability to work with Kali Uchis on her charity, Fundación Vida. After seeing my work on social media, Kali was kind enough to let me design the first official graphic for her Insta page @fundacion.vvida. She told me she loved the grainy gradient trend and liked having random shapes included. Kali wanted this first initiative to encourage kindness everywhere. By posting an example of your act of kindness, you had a chance to win a signed copy of her latest album, Sin Miedo.



The second initiative was to bring awareness to the homeless crisis in LA. I created several slides for this post, one that included information on how to donate to the local homeless shelter. We wanted to keep a consistent theme, so I stuck with the same grainy gradient trend.



This next image is a slide from a post that spread awareness about LGBTQ+ homelessness and abuse. We were encouraging people to donate to the Los Angeles LGBT center, as they rehouse and rehabilitate many LGBT youth.



If you want to learn more about the organizations mentioned above, please visit @fundacion.vvida on Instagram!