Brand Identity has been something that a lot of designers be...
Michael Deschenes
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Posted Jan 28, 2026
Brand Identity has been something that a lot of designers believe AI still can't get right and by itself, that is absolutely true! Total slop if you try to p...
Brand Identity has been something that a lot of designers believe AI still can't get right and by itself, that is absolutely true! Total slop if you try to prompt and reference image your way to a fully functional brand identity. BUT I have figured out how to take that 10 years of being a creative and working in AI workflow that has helped me create this brand in roughly a day of work. I still had to illustrate, ideate, word associate, AI was my assistant, not my worker bee.
Let me know if you guys would like to learn more about how I came up with this brand from start to finish.