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Sveta K

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Kuala Lumpur, Malaysia

Kuala Lumpur, Malaysia

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JUMA Good habits, no bargaining.

JUMA comes from the Korean ajumma archetype: the auntie who is loud, practical, caring, stubborn, and somehow convinced she is always right.

And like any serious ajumma, she comes with a cart. Nobody knows what is inside, but it probably fixes the...

Meet JUMA: loud, stubborn, caring Korean ajumma energy in mascot form. She shows up with a cart and zero excuses.

JUMA Good habits, no bargaining.

JUMA comes from the Korean ajumma archetype: the auntie who is loud, practical, caring, stubborn, and somehow convinced she is always right.

And like any serious ajumma, she comes with a cart. Nobody knows what is inside, but it probably fixes the...