Matthias Osho
Web Designer & Framer Developer
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Halcyon & Reeve ā Architecture Firm Homepage
Challenge: Boutique architecture firm homepages often open with an unframed portfolio grid, leaving a visitor unsure who the firm is for or what working with them is actually like.
Approach: Led with an editorial, full-bleed hero built around a single hero project before the portfolio, paired with a services overview and about teaser, establishing context and credibility before asking the visitor to browse work. A CMS-driven project grid keeps the portfolio easy to maintain.
Result: A homepage that reads like a guided introduction rather than a raw portfolio dump, the kind of first impression a high-net-worth prospect shortlists after one visit.
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Aurelia Protocol - Liquid Staking Landing Page
Challenge: Staking landing pages routinely bury the actual yield mechanism and risk profile under hype copy and unexplained APY numbers ā the #1 reason experienced DeFi users bounce before converting.
Approach: Built the page around a legible stake-to-earn-to-withdraw flow paired with a transparent risk tier and audit badges, so the visitor understands exactly what they're evaluating.
Deliverables: Full landing page (hero, how-it-works, risk/security section, audit badges, CTA) built in Framer.
Result: A page that treats an already-informed DeFi audience as informed - trading hype for clarity to earn conversion.
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Ledgerline - Finance SaaS Homepage Redesign
Challenge: Most B2B finance platforms lean on vague "AI-powered insights" messaging that skips what a finance director actually cares about, closing the books faster, with fewer errors.
Approach: Designed a data-forward homepage that leads with the real business outcome (a faster, lower-risk month-end close) before introducing features. Built a CMS-driven feature walkthrough with scroll-synced dashboard screenshots, count-up trust stats, and a dense-but-organized layout, real product screens instead of illustration filler.
Deliverables: Full homepage (hero, trust bar, feature walkthrough, testimonial, pricing teaser, footer CTA) with scroll-triggered reveal sequencing, built in Framer.
Result: A homepage that reframes the value prop around risk reduction and speed, the two things a finance buyer actually converts on.
š© Open to Framer projects in fintech, B2B SaaS, and other data-forward products.
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