This is Refined Wilderness, an idea born for users who want to explore the outdoors to clear their head, unpack and have a good time
Simple flower bloom animation i did on rive a while ago
Product section for refined wilderness. A modern Outdoor brand built for hikers hiking for clarity and bliss.
How do you design an outdoor landing page without leaning on adrenaline?
Instead of:
Red accents.
Extreme mountain shots.
“Push your limits” copy.
I explored restraint.
– Instrument Serif for emotional depth
– Rounded sans for warmth
– Muted forest palette
– Minimal product cards
–...
