Olabode Fasae's Work | ContraWork by Olabode FasaeOlabode Fasae
High-Converting DTC Landing Pages On Replo || Instant
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A self-initiated homepage hero redesign concept for Live Free Tallow, created to demonstrate how stronger visual hierarchy and clearer messaging can improve the mobile shopping experience.
The original hero had a compelling product, but the copy competed with the imagery, the product lacked visual prominence, and the next action wasn’t immediately clear.
For the redesign, I focused on:
• A sharper product-in-use lifestyle visual
• A clear, benefit-led headline
• Scannable product differentiators
• Improved spacing and visual hierarchy
• Social proof positioned near the CTA
• A prominent, action-focused shopping button
• Keeping the product and CTA visible above the fold
The result is a cleaner and more premium hero section that helps visitors quickly understand what the product is, why it is different, and where to go next.
I design and build conversion-focused Shopify landing pages, product pages and homepage sections for DTC brands.
Need help improving your store’s customer journey? Let’s work together. The ad got the click. But cold traffic rarely converts just because they landed on a product page.
Sometimes, they need to understand the problem first.
That’s where an advertorial can make a difference.
Instead of immediately asking the visitor to buy, the page creates context around the problem, educates them, builds curiosity, addresses doubts, and introduces the product as a potential solution.
The visitor gets a reason to care before they’re given a reason to buy.
That’s what makes an advertorial valuable in a cold-traffic funnel.
built in @Replo I redesigned this mobile offer section of product page on @Figma to create a clearer, more persuasive buying experience.
The original page presented the essential information, but the benefits, product options and purchase controls were difficult to scan.
For the redesign, I improved:
• Product and offer hierarchy
• Benefit-focused messaging
• Product gallery and visual presentation
• Flavour and bundle selection
• Pricing and savings visibility
• Trust signals near the CTA
• Mobile usability and buying flow
The goal was to help shoppers understand the product, compare their options and move toward purchase with less friction.
This is a concept redesign created to demonstrate my approach to conversion-focused Shopify product page design. A homepage shouldn't just look good. It should make the buying journey easier.
For this skincare brand, the goal was to move from a generic first impression to a clearer experience that communicates:
→ What the brand stands for
→ What makes the products different
→ Why customers should trust them
→ Where to take the next step
Good design gets attention.
Good UX gives that attention somewhere to go.
I design and develop conversion-focused landing pages for Shopify & eCommerce brands.