Nawras M Khrais
Expert Visual Identity & Brand System Developer
Designing a classic emblem logo: Toastwist Bakeries 🍞
I wanted to go back to the classic emblem style, where the symbol, the name and the frame work as one solid unit.
What do you think of the logo? Which element works best for you? 👇
#LogoDesign #BrandIdentity #Emblem #GraphicDesign #Typography
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Something new is taking shape ✨
I'm working on a brand built around one simple idea: furniture and spaces that fit the way you actually live. Pieces designed around your space, made to order, and smart enough to make every corner work a little harder.
It's still early, so no big reveal yet. Just a small peek at what's cooking.
Quick question: has a name ever looked great in one and failed in the other? How did you fix it?
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A brand can lose its direction without anyone noticing.
Sometimes, all it takes is unclear responsibilities, inexperienced decisions, and an agency that stops defending the strategy behind its work.
Who should really lead a brand’s visual direction — the client, the agency, or someone who understands both?
I explored this in my latest article on Substack (https://nawraskhrais.substack.com/p/whos-really-in-charge-of-your-brand?r=97hdky) & Linkedin (https://www.linkedin.com/pulse/whos-really-charge-your-brand-nawras-khrais-ma44f).
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I’ve been working on a bold, modern-retro logotype and can’t decide between these two options.
🆘 Which one feels more aesthetically pleasing to you?
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