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Moiz Khan
B2B SaaS Content Marketing Strategist
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Vadodara, India
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Vadodara, India
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Moiz Khan
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Nov 3
Content Calendar vs. Content Strategy: What's the Difference?
Your SaaS Content Calendar Isn't a Content Strategy. Here's What's Missing.
Many B2B SaaS companies have a perfectly organized content calendar.
30 blog ideas. Publishing dates. Assigned writers. SEO keywords.
But there's...
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contentstrategist
saasmarketing
contentmarketing
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Moiz Khan
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Oct 31
The 4 SEO Topic Clusters I'd Build for a B2B CRM Startup
Most SaaS companies approach SEO by publishing random blog posts around high-volume keywords.
But here's the problem:
More keywords don't automatically mean more qualified buyers.
If I were building an organic growth strategy...
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contentstrategy
saasseo
saasmarketing
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Moiz Khan
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Oct 31
Your SaaS blog could attract 10,000 visitors and still generate zero qualified leads.
The problem? You're attracting readers instead of potential buyers.
Here's what I prioritize when building a B2B SaaS content strategy:
🎯 Buyer Intent: Target topics your ideal customers actually...
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Content Strategy
saasmarketing
b2bmarketing
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Moiz Khan
•
Oct 30
What Would a 90-Day Content Strategy Look Like for an AI SaaS Startup?
I explored this question through Meetly, a fictional AI meeting-assistant startup.
Instead of building a random list of blog topics, I developed a complete content strategy around:
→ 3 target buyer personas → 4...
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Moiz Khan
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Oct 30
AI SaaS Product Launch | Content & Distribution Strategy
Independent Portfolio Concept | B2B SaaS Content Strategy
Project Overview
Developed a comprehensive 90-day go-to-market content strategy for AsterRelay AI, a fictional AI customer-support SaaS startup targeting U.S. B2B...
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ChatGPT
Google Docs
Notion
Content Strategy
Marketing Strategy
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