Mehjabeen Naaz

A personal poetry piece about meeting my younger self in a dream and reflecting on all the quiet moments, mistakes, struggles, and little victories that shaped who I am today. I wanted this piece to feel soft and honest — a reminder that even the hours that seem unimportant can...

Ever been ready to go somewhere, only to hear “No” from the first auto you stop? 😭:

That was the thought behind this ZIPPY ad. I wanted to turn a familiar frustration into a simple before-and-after story, with the product naturally becoming the solution.

This is a self-initiated SMS copywriting practice project for a fashion sale. 🛍️

I tried to keep the copy short, catchy and easy to understand while making sure the main offer stands out. I also added a little urgency with the “sale ends tomorrow” line and a simple CTA to...

This is a self-initiated copywriting practice project created around a fictional Bali travel campaign. The goal was to create promotional copy that captures the feeling of escaping the everyday routine and experiencing Bali’s beaches, sunsets, and relaxed atmosphere.🌊

I focused...