Maxim Patev

Hi there, Here is another one of my projects - Brain Trust Real Estate. Brain Trust is a real estate company with more than 15 years of experience in the market, with listings in all major continets and this project started with one clear goal - to completely refresh the...

Apple makes simple look effortless.

There’s a lot of design work behind that feeling.

In its “Principles of great design” session, Apple explains how familiar patterns help people predict what happens next, and how simplicity means removing what gets in the way of a product’s...

Your website should make the next step feel obvious.

That’s a big part of why a designer matters.

Here’s an interesting finding: people tend to perceive attractive interfaces as easier to use. Nielsen Norman Group calls this the aesthetic–usability effect. But visual appeal has...