Most AI product ads make the product bigger: giant objects dropped into cities. I wanted the opposite for AWAI, a quiet brand: shrink a whole world down into the teaware.
Every scene comes from something real about the product. The tea in the gaiwan becomes a misty lake. The bare...
Brand system for AWAI, a concept brand for minimal ceramic teaware.
Typographic wordmark set in a real font (Cormorant Garamond), not AI-drawn. Warm neutral palette, type hierarchy, and logo versions for light, dark and color backgrounds.
Looping 3D glass sculpture with soft blue and violet light refraction, created as a seamless background video for a product feature section. Designed to loop without a visible cut, so it plays endlessly on the page. Made with Higgsfield.
Dark luxury product page for a concept smart ring: AI-generated hero, scroll-scrubbed particle-to-ring animation, built with Higgsfield + Claude Code.
