Joey Neal
0-1 product leader, ex R/GA, MakerBot, Hero Health
New to Contra
Joey is ready for their next project!
PrintShop is my all-time favorite consumer experience we brought to life at MakerBot. As the company pushed 3D printing into the consumer market with the new Mini Printer, we developed an end-to-end iPad app that made 3D printing accessible to everyone.
Users could browse top models from Thingiverse, customize wearables, and purchase high-quality models from our digital store—all without any modeling skills required. The icing on the cake was Shape Maker, a feature that let anyone draw on paper, snap a photo, and transform it into a 3D model.
Check out the video featured on my profile to see it in action.
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In terms of social impact, Hero helped members live their best lives by ensuring they took their medication on time. I joined the company to design and develop the consumer experience from end-to-end with a tight-knit team right from the start.
We focused on two key sprints:
Setup: Onboarding accounts, setting up schedules, and loading the medication dispenser with pills.
Day-to-day usage: How members get notified when it's pill time, dispensing meds, and what happens if they miss a dose—cue the caregiver experience.
Incredibly complex digital/physical interactions made simple. Sometimes when you're grinding, you don't realize the impact until a member reaches out and says:
"I want to say how this machine has changed my life! Because of Hero I've not had a seizure in months."
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My last startup was a truly groundbreaking hardware/software experience. Canary Medical engineered a smart implant device that allowed Healthcare Professionals (HCPs) to monitor patient recovery progress following knee replacement surgery.
I led the overhaul of the HCP platform design and the execution of a patient app that let individuals view their own recovery progress. This included improvements to the base station setup experience, plus AI-assisted data analysis and exercise recommendations.
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Alright, here we go. I've been working solo on v2.0 of my personal iPad app for inspiration and daily organization called SuperStash. Using Figma MCP, Cursor, and Claude Sonnet 4.5, I'm currently beta testing to finalize before launch.
It's an infinite canvas tool (draw anywhere with Apple Pencil) that includes a built-in web browser with preloaded inspiration sites. Save images to the canvas, organize them, and share.
Stay on top of your to-do list (syncs with Reminders) with built-in widgets and a Pomodoro timer.
If you're interested in testing, please DM me and I'll send you an invite.
Just getting started with Contra, so any helpful hints would be great too!
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