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James Klahn

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James Klahn

I build bold brands that scale.

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Madison, USA

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Madison, USA

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I always compare original vs new marks. If the rebrand solves the original's issues, it works. For ExpressBrand Studio, we shifted from focusing on speed to being human-led and focusing on clarity. Which do you prefer?

1 voted

13%

Original Mark

Original Mark

7 voted

87%

New Mark

New Mark

8 votes

Closed

pro

Here are a few snapshots from a recent branding project I have been working on. Full case study & exploration will be out soon! The goal was to help this founder communicate their uvp through every touch point: Reducing the noise and providing clarity.

The brand mark symbolizes...

Adobe Illustrator

pro

One thing I've realized over the years is how extensive brand guidelines can be. The depth beyond logos and colors seems to be endless.

All of the little details that make a brand feel whole.

pro

Here is a quick snapshot of the brand guidelines for my recent brand project for ExpressBrand Studio... more to come!

Adobe Illustrator

pro

Working on a landing page for Goblin Serum; a supplement company that has created a high-stim pre-workout with all-natural ingredients. The brand is bold, dynamic, and full of energy. Which of these hero sections relates to that idea the most? Would love to hear your thoughts!

4 voted

11%

Micro Product

Micro Product

33 voted

89%

Macro Product

Macro Product

37 votes

Closed