Ivory Okuwa
Brand Strategist | Content Writer | Marketing Communications
New to Contra
Ivory is building their profile!
LinkedIn content is no longer optional for founders.
People trust visible experts, and the founders attracting opportunities today are the ones consistently sharing:
• industry insights
• experiences
• opinions
• lessons
• stories
Visibility creates credibility.
#LinkedInStrategy...
I am building a digital magazine that tells authentic African stories and history, and one of the categories is African Culture & History
This is the section closest to my heart because it's where we reclaim our narratives.
We're not treating culture as something to "preserve...
How do you explain to a client that their vision or what they have in mind for their business is not always the best?
I have worked with founders in different industries, and I have worked with startups, and I can say the hardest part of working with anyone is convincing them...
Most brands don’t have a visibility problem.
They have a messaging problem.
If your audience cannot quickly understand:
• what you do
• who you help
• why it matters
…your content will struggle to convert.
Clear brand messaging builds trust faster than constant posting.
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