Ivory Okuwa
Brand Strategist | Content Writer | Marketing Communications
New to Contra
Ivory is building their profile!
Less that 2 months from the launch of Blooming Sheila Magazine, and here's what I'm feeling:
30% excitement
25% terror
20% disbelief
15% exhaustion
10% pure joy
But 100% committed to making this the best magazine you've ever read.
Thank you for being on this rollercoaster...
Since I started building Blooming Sheila Magazine, I've learned that how you communicate IS your business strategy.
Clear communication has directly improved:
Our marketing (message resonates)
My leadership (team understands vision)
Our branding (identity is distinct)
Our...
Yesterday, I finalized the maiden edition's layout of my magazine and I'm a little EMOTIONAL.
Seeing the pages come together... seeing the vision become REAL... it's overwhelming in the best way.
I can't share everything yet but TRUST: this magazine is going to be BEAUTIFUL. 🌸
...
Some days I wonder if I'm qualified to do this.
I'm not from a publishing family. I didn't study journalism, although I have been writing professionally since 2019. I've never run a magazine before, but I have written for several.
But then I remember:
Nobody is born knowing how to...
Founders who explain their journey openly often build stronger brands online. I am speaking from personal experience and from the results I have seen when I optimise and manage the LinkedIn accounts of Founders.
People connect deeply with founders when they see:
• honesty
•...