That’s a question the buying box should answer immediately.
For this Florade cooling mat redesign concept, I brought all six sizes and their dimensions into view, made the six colors easier to compare, and placed shipping and returns information close...
Your ads might not be the problem. Your product page could be.
I optimize PDPs to remove buying friction, strengthen the offer, and make bundle upgrades feel like the obvious choice.
→ Higher CR
→ Higher AOV
→ Better ROAS
More revenue from the traffic you already paid for.
Paid traffic gets expensive when the product page isn’t doing enough with the click.
Redesigned @bfreshbodycare Butter Than Ever buying experience to bring the product story, benefits, lifestyle and offer together in one clearer path to purchase.
Make every visit work harder.