What should my goals be when hiring a freelance lead generator?
Think about what you want to achieve with leads. Do you want more customers or just more people knowing about your brand? Be clear about whether you need leads from the United States or other countries. Setting clear goals helps the lead generator understand your needs and work better for you.
How can I decide the scope of work for a lead generator project?
Decide how many leads you want and in what time. Consider if you need leads every week, or just once a month. Make sure to share all important details so the lead generator knows what to focus on. For example, if you only want leads from California, let them know.
What information should I provide to the freelance lead generator?
Share details about your business and what a good lead looks like for you. Tell them which tools or platforms you prefer for gathering leads. Also, give them a list of things that don't count as good leads so they can avoid them. The more they know, the better they can help you.
How can I track progress and make sure we're on the same page?
Set up regular check-ins with the lead generator to talk about results. You could agree to a weekly or bi-weekly meeting. Use simple tools to keep track of the number of leads and their quality. This way, both you and the lead generator know how things are going.
What are some deliverables I should expect from a lead generator?
You might want a list of leads with names, emails, or phone numbers. Some people may also prefer detailed notes on how each lead fits your target. Make sure to share any formats or templates that you need them to use. Knowing what to expect helps everyone do their best work.
Should the lead generator use certain tools or platforms?
If you have a preferred tool or platform, let the lead generator know. Common ones might be LinkedIn, or maybe a specific CRM system that helps in capturing leads. If you don’t have a preference, ask the lead generator for recommendations. Their expertise can guide you in the right direction.
How can lead quality affect my project with a freelance lead generator?
Good quality leads mean more potential customers. Poor quality leads might waste time and resources. Talk to the lead generator about what makes a lead high-quality for your business. They can then focus on those that are most likely to meet your goals.
How important is geographic location in lead generation?
If your business only operates in certain areas like New York, then location is key. You need leads that fit your service region. A lead generator should know your target areas and focus there. This saves time and ensures the leads are useful for you.
How can I make sure the lead generator knows my brand well?
Provide brand materials like brochures or website links. It can also help to talk about your mission, values, and target audience. The more the lead generator understands your brand, the better they can find leads that align with it. Good communication is key.
Who is Contra for?
Contra is designed for both freelancers (referred to as "independents") and clients. Freelancers can showcase their work, connect with clients, and manage projects commission-free. Clients can discover and hire top freelance talent for their projects.
What is the vision of Contra?
Contra aims to revolutionize the world of work by providing an all-in-one platform that empowers freelancers and clients to connect and collaborate seamlessly, eliminating traditional barriers and commission fees.
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