Fatima Farrukh
Helping Businesses Fix Brand Positioning Through Design.
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Vanta is an independent contemporary fashion brand created for a new generation that doesn't want to dress like everyone else.
It's built around individuality and self-expression, for people who want clothes that feel distinct, confident, and personal.
WHAT IF OREO WAS AN ICE CREAM BRAND?
I was sitting one day and had this random idea:
What if OREO was an ice cream brand?
I started thinking about how I would want it to look if OREO wasn’t a cookie brand, but an ice cream brand instead.
So I decided to take the idea and...
Jasmin, you said LinkUp was getting a new logo, so I had to throw my hat in the ring. 👀
I designed a star-inspired mark representing growth, achievement, and standing out. ⭐
The upward movement felt perfect for a community helping founders and creators grow.
And the idea...
POV: You hired me to design you're creative marketplace brand
#logodesinger #brandingdesign #marketplace #brandidentitydesigner
Meet Tropez. 🦪
A refined oyster bar inspired by the effortless elegance of the French Riviera.
For Tropez, we wanted to move away from the usual seafood clichés and create something that feels coastal, sophisticated, and timeless.
From the custom wordmark to the hand-drawn...
