I shipped three Claude Code skills this week. They're the manual audits I'd been running on my own brand content.
hormozi-offer-audit scores offers against Hormozi's Value Equation.
cialdini-influence-audit checks persuasive copy against Cialdini's seven principles plus...
ericforte.com
Claude Code Skills for Marketing: 3 I Built and Use
Three open-source Claude Code skills I built for marketing: offer audit (Hormozi), influence audit (Cialdini), and blog assistant. I use them on my brand work.
87% of marketers use AI in at least one workflow now.
Only 6% have fully implemented it (Supermetrics 2026).
The gap between those numbers is basically the entire job description for what I do.
Going to break down what an AI automation engineer is, what we ship, and how to tell the bad ones from the good ones.
Killed my Webflow service a month ago.
Most of the inbound was looking for a designer, not a developer. The slice that did want a developer was thinning every quarter as AI made site builds cheaper to ship.
A Hormozi line pushed the call: focus is what you say no to.
I'm now an AI...
ericforte.com
I Killed My Webflow Service. Here’s What Happened in 30 Days.
For years I hunted Webflow leads. The work kept thinning as AI commoditized site-builds. A month ago I switched to AI automation only. Four signed in three weeks.
Took my own Webflow portfolio from 64 to 96+ on mobile PageSpeed without touching any animations or functionality.
What made the difference: deferred GSAP and third-party scripts to fire on user interaction instead of blocking paint, caught a duplicate Google Analytics load...
I used Claude to boost my Webflow PageSpeed score from 64 to 99 in one afternoon.
Here’s exactly how:
Right-click your live Webflow site, View Page Source, Select All, Copy
Run a mobile analysis on pagespeed.web.dev and screenshot it
Feed both to Claude and ask it to identify...
