Getting more into imagery for brands — beyond AI, I also produce and creatively direct physical shoots for fashion and jewelry brands.
These are some of the images we created for pieces from a collection we dropped earlier this year.
Production is probably one of the most...
Recent work for Lynyer Jewelry, AI product photography created for their ring collection.
The main goal here wasn’t to go overly creative or make AI itself the focus. It was to create strong, commercially appealing imagery that feels polished, premium, and believable within the...
This could be your product in a campaign that actually stops people from scrolling but instead...
We are entering the AI slop era in fashion and jewellery and it is happening faster than most brands realise.
Founders open a tool, pull a few Pinterest references that look like...
A concept campaign for a fashion visor, developed as a full creative direction exercise from brief through to final visuals and video. The brief: position a functional accessory as a premium fashion object without losing its utility.
The concept was developed using a hybrid...
Your photographer isn't the problem.
A photographer can be genuinely world-class and still produce a campaign that falls flat. Not because of anything they did wrong because of everything that wasn't there to support them.
The location with no connection to the brand, the casting...
