Just stumbled upon this experimental project we did 3-4 ago - the SONO smart water bottle website.
Fun to see how design can make even a bottle feel like a lifestyle brand.
Curious—what’s one product you think deserves this level of branding love (but rarely gets it)?
👇 Drop your picks. Let’s romanticize the overlooked.
Onboarding gets overlooked way too often—so we decided to play with it.
This was an experimental flow for the SoftPhone app: clean, calm, and built to reduce friction.
The goal? Make the first few steps feel less like setup… and more like momentum.
What’s one app you think nails (or fails) the onboarding experience?
Mobile DesignUI DesignUX DesignFigmaAdobe Creative ClouduxmobileappdesignappdesignAdobe After Effects
A playful, human, and approachable take on banking. Vibrant colors, active energy, and a lot of personality.
What do you think — does this build trust?
A little onboarding animation. WDYT?
Do you prefer clients who know exactly what they want — or clients who trust you to figure it out?
Every designer has scars here. 🎭
What’s been the better experience for you, and why?
