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Cover image for Corporate video for the Legal
Corporate video for the Legal & Compliance area at Philip Morris International, produced using generative AI and featuring real employees of the company. For this project, I began by developing a storyboard for each scene, aiming for a cinematic, futuristic aesthetic that reflects the transformation the company is going through and their vision for AI's role in that journey. From there, I integrated real PMI employees into those scenes, then generated the videos using Kling and Seedance, with deliberate camera movement throughout. I handled the complete edit of the final piece, covering both audio and video. Everyone appearing in this video is an actual PMI employee, with the exception of 3 AI-generated characters, and all of them remain visually consistent from start to finish. To make that possible, I built a digital likeness for each person using multiple reference images, then placed those characters into the storyboard and the final video scenes
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Cover image for Ticksy was a working app.
Ticksy was a working app. It just wasn't making money. Most apps don't fail because the code is bad. They fail because they look generic, do too little, and never convert. That's exactly where Ticksy was: a functional MVP with no brand, limited scope, and zero revenue. Here's what changed when we treated it as a product, not just a build: A brand that sells. Full redesign that turns first impressions into retention. Every screen, every interaction, every micro-animation was rebuilt to feel premium. More reasons to stay. A new Notes feature widened the use case and pushed daily usage. The app went from "task list" to "daily command center." Revenue from day one. Monetization built into the experience without degrading it. Subscriptions, premium features, and a paywall that feels fair. Ready for the market. Fully prepared to ship on Google Play and the App Store. Not "almost ready." Actually ready. We took it from prototype to a polished, revenue-ready product without rewriting what already worked. Before vs. After: see the difference below. Thinking about building or fixing a product? Whether it's an idea on paper or an MVP that isn't converting, we take products from idea to market: design, development, backend, publishing, and monetization.
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