Freelancers using Adobe Photoshop in Teófilo OtoniFreelancers using Adobe Photoshop in Teófilo Otoni
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Joao Paulo Bastos's avatar
Joao Paulo Bastos
pro
Teófilo Otoni, Brazil
Creative Director & Brand Strategist
$1k+
Earned
1x
Hired
5.0
Rating
8
Followers
Creative Director & Brand Strategist
Cover image for OraFlora Line
OraFlora Line
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Cover image for Go3 is a Brazilian health
Go3 is a Brazilian health supplement brand that promotes a healthy lifestyle, focusing on the balance of body, mind, and spirit. As an Art Director, I was responsible for developing visual materials for their advertising campaigns across online and offline platforms. I created designs for social media, digital ads, printed pieces, and point-of-sale materials, ensuring every asset reflected the brand’s identity and health-driven positioning.
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Cover image for This motion piece was built
This motion piece was built around the idea that all the benefits customers look for are available inside the Roldão Mais app. The animation highlights features such as exclusive discounts, shopping convenience, home delivery, promotions, and special offers, presented as if the user were searching for them. The concept plays with the logic of a search experience, where each query reveals a different benefit of the app. Motion and transitions guide this exploration, keeping the information clear and easy to follow. A light and playful soundtrack inspired by supermarket ambience reinforces the concept, adding familiarity and rhythm. Combined with dynamic motion, the piece communicates the app’s value in a simple and engaging way for social media.
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Cover image for Telhanorte is one of Brazil’s
Telhanorte is one of Brazil’s largest home improvement retailers, known for its strong brand presence and signature vibrant colors. In this project, the Key Visual for the campaign “Casa Nova – Get Your Home Ready for the End of the Year” was developed for the holiday season. The campaign encouraged homeowners to refresh areas such as balconies, kitchens, and leisure spaces to welcome guests, highlighting special offers on paints and finishing products. The KV reflects a festive mood while staying aligned with Telhanorte’s visual identity.
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Adobe Photoshop(27)